7 Ways To Elevate Your Brand’s Social Media Presence

Small businesses that thrive are the ones that elevate their social media presence. Social media has become the go-to way to discover new customers, build brand awareness & resonance, do market research and also drive sales. Having a strong social presence is a valuable asset to drive conversions. However, more followers does not necessarily equate…

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5 Cyber Monday Tips & Ideas To Drive Sales In 2018

Unlike Black Friday’s in-store chaos, Cyber Monday let’s you enjoy your shopping experience without the crushing crowds of Black Friday. Without the hustle and bustle of the in-store experience, many consumers prefer Cyber Monday. In 2017, Cyber Monday hit a whopping total of $6.59 billion in online sales marking a 16.8 percent increase in comparison…

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Small Business Saturday Tips For Local Marketing

ompWith Black Friday approaching fast, this markedly sends shopping herds to superstores and malls. So how can independent shops get a piece of the pie? The answer is Small Business Saturday,  because of American Express. In 2010, the company got savvy during the recession and sought out to support local business. Small Business Saturday was…

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B2B Blogging Strategies to Ramp Up Your SEO Strategy

B2B blogging fundamentals In a marketing landscape shrouded by easily-digested 15-word testimonials and 30-second videos, B2B blogging is essential to build your brand’s SEO, as well as nurture customer relations. As with many things – you get in what you put out. That means if you’re churning out posts in 15 minutes without digging and…

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Sales Funnel Ultimate Cheat Sheet For Boosting Sales and Brand Awareness

Long gone are the days of selling door-to-door (unless you’re a Girl Scout). In this day and age, developing a solid sales funnel is the heart of every ecommerce strategy. Without a user-friendly sales funnel, many potential customers could be slipping through the cracks of your website without you knowing. An effective sales funnel should…

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How to Use Your Blog As a Content Marketing & SEO Tool

Social media isn’t just limited to Instagram, Facebook, Twitter, and Snapchat – blogs are an essential medium of communication for your brand and your audience. More than filling the content holes that Instagram photos and skimmable tweets provide, blog articles tell more of your company’s attributes & latest news, delivering more in-depth value to your…

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